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Tour of Britain 2019

      OVE Energy Tour of Britain

The OVO Energy Tour of Britain, the nations biggest and most prestigious professional bike race, will be showcasing 120 of the worlds best cyclists across eight challenging stages and best of all its free to attend!

When: On Thursday 12 September 2019 Worcestershire's Vale and Spa will host the key time trial stage of the OVO Energy Tour of Britain, with riders racing one at a time against the clock over a 14.5-kilometres (nine mile).

Where: The route, starts on Broad Street in Pershore, and passes through Little Comberton and Bricklehampton during a scenic anti-clockwise loop leading on to the B4084 to finish on Pershore High Street.

The OVO Energy Tour of Britain Tour Village will be located on the Abbey grounds, where free gifts can be picked up and official race memorabilia can be purchased.

Street entertainers will keep the crowds entertained from 10am and the Smoothie Bike will be 'juicing' it up in the Tour Village alongside Cycle Evesham Vale.

The Baptist Church on Broad Street will be opening their doors from 11am serving tea, coffee and cakes available to eat in or take away. They are hoping to show the time trial on the big screen in the church and they also have toilets available.
 

The Route and Key Locations

Benefits of the Tour

  • Showcasing Wychavon and Worcestershire to a global TV audience of c. 30 Million in over 100 countries
  • Generating £Millions of economic impact on the day with tens of thousands of cycling fans visiting Wychavon and Worcestershire
  • A platform to promote key sustainability and social change messages such as gender parity, health and wellbeing and community engagement
  • Promoting Wychavon and Worcestershire as a venue to host major international sporting events
  • Inspire current and next generations to get active, get on their bikes and enjoy everything that Wychavon, Worcestershire and Britain has to offer.

Spectator Guide

Stage six of the OVO Energy Tour of Britain is an individual time trial which starts at Broad Street, Pershore and finishes at High Street, Pershore.

By road: Pershore is accessible from the M5 northbound junction 7 and southbound junction 6. From Evesham you can take the A44 to Pershore.

By rail: The Hereford to London Paddington Train calls at Pershore regularly throughout the day

By bus: Some buses will operate from relocated stops, please contact your local bus operator to find out changes or please check this page again for updated information

By foot: Use the postcode WR10 1EU to reach the finish location by foot.

 

Road Closures

To accommodate the start & finish line gantry, barriers, hospitality, podium and all the team vehicles, full road closures (except emergency services) will be in place to all vehicular traffic (see attached Pershore Town Centre map A).

These closures are also required for rider & spectator safety and endorsed by Worcestershire County Council.
 

B4084

  • High Street/Bridge Street from the Cherry Orchard Junction (High St) to the Pensham Hill Junction (Bridge St) will remain closed from 09:30 until 18:00.  Roadside parking will also be suspended from 07:00 until 18:00.

  • North and Southbound traffic will not be able to travel through the town centre. Access will be available to frontages in Head St, Priest Lane, Cherry Orchard and King Georges Way (via Worcester Rd/Station Rd).

  • The High St entrance to ASDA car park (opposite Church St) will be closed for 24hrs from 22:00 on Wed 11 September and approximately 40 spaces in ASDA car park suspended.

Broad Street & Church Walk will be closed 05:00 until 19:00. However, from 17:00 northbound ‘evening peak’ traffic will be able to travel up Bridge St, access Broad St (Westbound only) and exit via Defford Rd.  All roadside/bay parking suspended from 01:00 until 19:00.

Church Street and Church Row will be closed 09.30 until 18:00 and all roadside parking suspended from 07:00 until 18:00. Priest Lane will therefore become a ‘no through road’. To ease congestion on Priest Lane, roadside car parking will be suspended from the High St Junction to St Agatha’s Close.

Abbey Road & Newlands will remain open as normal but a two way traffic light system will be in operation at the roundabout from 09:30 until 18:00.  Abbey Road and Newlands will also have roadside/bay car parking suspended (near each traffic light) from 07:00 until 18:00.
 

Time Trial Route Closures

Starting on Broad Street, riders will set off individually and exit onto Bridge Street, turn right onto Pensham Hill and head towards Great Comberton. The route then passes through Little Comberton and Bricklehampton before heading back to the B4084 during a scenic anti-clockwise loop. Riders will then whizz past Wick and sprint finish onto the High Street. 

For riders and spectators safety, part of the 14.5km / 9 mile time trial route (see route closure information map B) will require a full road closure from 11:00 until 15:30. Which means there will be no vehicle access in either direction of the route (except emergency services) and ‘no waiting’ restrictions in operation throughout the race route.

It is estimated that 5,000 spectators are expected in Pershore Town Centre and lined along the route.

With the extensive road closures in place, residents and businesses, in the Pershore and surrounding areas, are advised to:

  • Plan your route, allow plenty of time to travel/park and where possible walk, cycle or use public transport.  
  • Check your diaries for any scheduled deliveries and appointments and pass on this letter/map onto anyone planning on visiting you.
ITV4 will be providing television coverage and Worcestershire’s Vale & Spa Stage 6 – Pershore Individual Time Trial highlights are scheduled to air on Thursday evening (12 September).

All road closure information is subject to change

 

Car Parking

The following car parks will be open

  • Asda Car Park (accessed from Cherry Orchard junction), King Georges Way, WR10 1QU*
  • Civic Centre Car Park, Queen Elizabeth Drive, WR10 1PT*
  • Pershore Cemetery, WR10 3BX, Park and Ride, times below
  • Pershore Horticultural College - Online booking of £2 to park (you must stay from 11am until 3.30pm while road closures are in place). Book your car space

Park and Ride

There will be a free park and ride from Pershore Cemetery car park, Defford Road. The times for this are as follows

Pershore cemetery to civic centre - 7.45am and every 15 mins until 10am 

Pershore cemetery to Pershore fire station 10.15am and every 15 mins until 4pm

Pershore cemetary to civic centre - 4.15pm and every 15 mins until 6.00pm

 

Toilets

As the town will be very busy with visitors and residents there are various toilets available at;

  • Asda
  • Pershore Leisure Centre
  • Abbey Park

There are many lovely pubs and cafes for you to visit in Pershore that will also have these facilities

 

Resident information

Wychavon Refuse Collection

For both domestic and commercial properties in Church Walk and Broad Street that would normally have a collection on the Thursday, your waste will be picked up on the following day, Friday 13 September instead due to the full road closures. All other roads affected by road closures, that have a collection on a Thursday, please place your waste ready for collection on the Wednesday evening as collections will start from 05:00 on Thursday 12 September to accommodate the road closures. If you use another provider, please contact them.